Urban Planning
mehdi karoubi; Mohammad Taghi Taghavifard; soran ahmadizad
Abstract
Highlights
- The tourism development model is necessary due to the rapid growth of this industry, increasing income and employment in the countries of the world.
- As actors in tourism activities, local stakeholders play the greatest role in the sustainable development of cultural tourism.
- The eight ...
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Highlights
- The tourism development model is necessary due to the rapid growth of this industry, increasing income and employment in the countries of the world.
- As actors in tourism activities, local stakeholders play the greatest role in the sustainable development of cultural tourism.
- The eight common components of discussion include urban potentials, citizens, impact of border cities, event management, orientation toward other tourism destinations, tourism economics, government management, and advertising.
Introduction
Tourism is one of the largest, fastest industries in the world, which causes an increase in income, employment, and investment in many countries. As a cultural event, tourism development causes effective interactions between tourists and destinations to let them acknowledge and respect each other more. In fact, it provides an apportunity for establishment of more effective communications between nations and people. Cultural tourism is a topic addressed in the tourism industry, and there is a lot to do in that regard in a country like Iran, which is the origin of civilization and written history. Kurdistan Province is located in the west of Iran. Given its diverse cultural attractions, it should attract more cultural tourists through careful planning in the field of cultural tourism, and profit can be made by local people in return as cultural products are sold to tourists and promoted. This provides a good opportunity to take advantage of the attractions of this province, especially the cultural attractions. The aim of this research was to consider a model for development of cultural tourism in Kurdistan Province.
Theoretical Framework
The outbreak of the Coronavirus has almost devastated the tourism industry, and the images of empty streets and entertainment venues, blackouts, and closed shops in cities around the world are very strange and sometimes frightening. Of course, the statistics on the tourism industry in different countries are alternating. According to a global estimate, approximately three million jobs in the tourism and travel sectors have been eliminated or are expected to be lost soon. International travel revenues have fallen by more than $300 billion, and hotel occupancy has fallen sharply to about 25 percent. Experts and specialists in the field of tourism have different opinions about the future of travel and tourism, but the Coronavirus will definitely change the way of thinking, tourists’ behavior , and the amount of people’s travel around the world. However, the tourism industry is moving towards purposeful holidays in today’s world, and a new form of tourism along with cultural tourism involves travel that combines relaxation and satisfaction of mental needs . Cultural tourism can have particular effects in any region, such as rediscovery and celebration of local residents’ lost cultural privileges, recognition and development of regional awareness in spatial dimensions and cultural identity, promotion of a good sense of belonging to a culture, economic infrastructure development, in the long run, and enhancement of employment in an economy undergoing recession. The present developmental applied study aimed to describe the conditions or phenomena under study, and such a plan can be implemented only to help understand the existing conditions better or to assist the decision-making process.
Methodology
The present study is considered as applied, as it is possible to apply the results in the cultural tourist attraction program, and a mixed research method (qualitative and quantitative) was used therein. First, the researcher identified the factors affecting the development of cultural tourism in Kurdistan Province using the method of semi-structured interviews through opinion polls provided to professors and managers and research information obtained by questionnaires in the field of cultural tourism based on earlier research. The theoretical framework and library studies were used to examine the results and identify the factors effective in the field of cultural tourism. The population in both theoretical and practical sections included A) faculty members of universities, including professors of tourism management, in Kurdistan Province and professors of universities in neighboring provinces with expertise in the field and at least one research article in the field of cultural tourism with a scientific rank (scientific-research, scientific-development, ISI, and ISC), B) tourism managers, marketing experts, and specialsts in cultural heritage, handicrafts, and tourism in the cities of Kurdistan Province, C) managers of tourism agencies in Kurdistan Province, and d) cultural tourists.
Results and Discussion
Using common concepts, categories were extracted which included eight components: urban potentials, citizens, impact of border cities, event management, orientation toward other tourism destinations, tourism economy, government management, and advertising. The research results indicated the favorable conditions of urban potentials, citizens, impact of border cities, event management, orientation toward other tourism destinations, and tourism economy. However, government management and promotion in Kurdistan Province was not in favorable conditions. The results were examined through verification of eight hypotheses appropriate to the eight components.
Conclusion
From the final results of the analysis of available data and information, it can be inferred that Kurdistan Province exhibits a high capability (potentially) of attracting tourists and developing cultural tourism. However, a large part of the province has been abandoned and ignored due to improper advertising and provision of information, lack of infrastructural facilities, physically inadequate access routes, and relevant organizations’ insufficient supervision and planning to introduce the unique features and privileges of museums. This includes the Ministry of Cultural Heritage, which has failed to draw visitors’ attention to this tourist destination in line with expectations. Given the high potentials of Kurdistan Province in the field of cultural tourism development, the present study suggested that the province should be turned into a cultural province. Finally, it should be acknowledged that cultural tourism involves tourists’ behavior and their interaction with local residents. We must promote cultural development and increase respect for the cultures of other countries among the citizens of Kurdistan. Residents can play an important role in the formation of tourists’ perception of the destination.
Urban Design
mona mehranfar; Jamaleddin Soheili; reza afhami
Abstract
Highlights- The graphics used in the urban furniture in District Two of the city of Qazvin, Iran have created a sense of place in the citizens.- Seats, sitting areas, and square elements play the most important role in creation of a sense of place through urban furniture.- Visual structure and architecture ...
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Highlights- The graphics used in the urban furniture in District Two of the city of Qazvin, Iran have created a sense of place in the citizens.- Seats, sitting areas, and square elements play the most important role in creation of a sense of place through urban furniture.- Visual structure and architecture play the most important role in creation of a sense of place, environmental graphics, and urban furniture. IntroductionLittle attention has been paid in the current era to the field of environmental graphicsand the creation of new experiences to induce a sense of place, which has caused environmental graphics to encounter stability and inactivity. This is due to ignorance and insufficient concern for it in strategic research. Today, architects and designers have tried to crystallize the aesthetic aspects of these elements besides the functional aspects in the study of urban graphics, and what they create involves aesthetic meanings and creates a sense of place in the audience. Moreover, the issue of creating a sense of place, one of the most important factors in environmental quality in Iranian cities, has been largely forgotten in the field of environmental graphics in the current era. Today’s urban space is sometimes left open even in response to performance. Therefore, the purpose of this study was to investigate the urban graphics in District Two of the city of Qazvin, Iran in order to improve the sense of place in citizens and then to achieve a model of urban graphics reading.Theoretical FrameworkThe visual quality of the urban environment involves an area with two systems of esoteric and external existence that must be understood simultaneously in order to improve the promotion of a sense of place for the audience. Cities with favorable visual environments are capable of expanding citizens’ aesthetic experience, promote their mental image of the society, and strengthen their civic pride. Meanwhile, the visual environment of a city emerges through the complex system of signs and the social, economic, and cultural characteristics of their communities. In the process of human-urban interaction, the visual environment provides the conditions for citizens’ and visitors’ perception, cognition, and environmental evaluation as a common interface. Man’s main perceptions from the environment depend on visual perception and visual factors. Thus, visual data provide man with the possibility of communication with the environment, because they play an effective role in promotion of the reading of urban spaces and visual perception of the environment. If we fail to consider the visual principles, graphic works, and visual representations in urban spaces, chaos and visual pollution will be created in urban environments, and these visual inconsistencies will intensify people’s psychological unrest. Therefore, environmental graphics can contribute to the organization of the visual system, improvement of the visual qualities, and enrichment of the sensory-visual features of urban spaces and consequently provide visual and mental peace and particular effects to the audience. As a part of the performance of environmental graphics, urban furniture has an important role in beautification and quality improvement along with creation of a sense of place in urban environments. Therefore, it can be stated according to earlier studies that architects and designers have tried to crystallize the aesthetic aspects of urban furniture besides the functional aspects of these elements in their current studies, and what they create involves aesthetic meanings and a sense of place.MethodologyThe present qualitative-quantitative study is considered as a survey in terms of purpose. In the collection of qualitative data, library tools were used for a review of the studies conducted in the field, and the obtained data were evaluated using the method of content analysis. In the quantitative part of the present study, field tools (observation and questionnaire) were used. The researcher-made questionnaire of the present study, which was prepared according to the data obtained from library studies and the theoretical framework of the present study, was distributed to one hundred citizens in District Two of Qazvin, who were selected using simple random sampling. The Friedman test was first used to rank the criteria and indicators concerning the respondents to the present research questionnaire, and the data were analyzed using the method of content analysis in the following step.Results and DiscussionThe results indicate that the physical structure of urban graphics in District Two of Qazvin involves a balanced quality of significant signs that attract the audience’s attention, and specify the sense of place in the area depending on the form, color, and materials. Among the components of environmental graphics reading in District Two of Qazvin, the components of visual structure and architecture exhibit the greatest roles, where they have created a sense of place in the residents of this district proportionally to their contexts and the types of color combination used, because there is a strong mutual relationship between the components of proportion and color combination and the reading of environmental graphics.ConclusionAccording to the data extracted from the questionnaire and the opinions collected from the residents of the district, it can be stated in general that seats and sitting places and square elements are ranked highest according to the conducted Friedman test, while elements such as trash cans and murals are ranked lowest.